Frame Gride 2
Robert Garcia's Butler
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Marvel vs. EA on the cards
EA and Marvel Enterprises announce a deal that will see Marvel superheroes doing battle with new EA heroes in upcoming fighting games.
Electronic Arts and Marvel Enterprises have today announced a deal that will see EA developing fighting games that pit super heroes from the Marvel universe against new EA heroes. Under the multi-year agreement, EA has also granted Marvel the exclusive rights as worldwide licensing agent for all consumer products and media licensing for the new EA hero characters. Marvel already has plans to publish comic books introducing the EA characters in the future.
"This is a tremendous opportunity for EA to create new characters for fighting games that can be exploited through our global merchandise licensing machine to fuel sales in many other product categories," said Allen Lipson, president and CEO of Marvel Enterprises.
"It's a unique opportunity, partnering with Marvel to bring their renowned super heroes into original videogame environments, as well as providing us an opportunity to create new heroes that will live in games, comic books and other licensing or media opportunities that Marvel presents," said John Riccitiello, president and COO for Electronic Arts. "Fans of both traditional Marvel comics as well as videogames have a lot to be excited about as they will be able to fight it out between established Marvel super heroes and EA's new heroes in original scenarios."
Fighting games starring the Marvel and EA super heroes are already in development for multiple platforms at EA's Canada studio in British Columbia. We'll bring you more information as soon as it becomes available.
By Justin Calvert, GameSpot [POSTED: 02/06/04 07:25 AM]
EA and Marvel Enterprises announce a deal that will see Marvel superheroes doing battle with new EA heroes in upcoming fighting games.
Electronic Arts and Marvel Enterprises have today announced a deal that will see EA developing fighting games that pit super heroes from the Marvel universe against new EA heroes. Under the multi-year agreement, EA has also granted Marvel the exclusive rights as worldwide licensing agent for all consumer products and media licensing for the new EA hero characters. Marvel already has plans to publish comic books introducing the EA characters in the future.
"This is a tremendous opportunity for EA to create new characters for fighting games that can be exploited through our global merchandise licensing machine to fuel sales in many other product categories," said Allen Lipson, president and CEO of Marvel Enterprises.
"It's a unique opportunity, partnering with Marvel to bring their renowned super heroes into original videogame environments, as well as providing us an opportunity to create new heroes that will live in games, comic books and other licensing or media opportunities that Marvel presents," said John Riccitiello, president and COO for Electronic Arts. "Fans of both traditional Marvel comics as well as videogames have a lot to be excited about as they will be able to fight it out between established Marvel super heroes and EA's new heroes in original scenarios."
Fighting games starring the Marvel and EA super heroes are already in development for multiple platforms at EA's Canada studio in British Columbia. We'll bring you more information as soon as it becomes available.
By Justin Calvert, GameSpot [POSTED: 02/06/04 07:25 AM]
