JAP NGH spine translation wanted

What is the text on the top of the JP homecart spines, under the "happy faces"? I know it says something "Game 'Neo Geo'." I've always wanted to know what those first two characters said. My guess would be "Advanced Entertainment." Thanks.

<small>[ March 28, 2003, 10:11 AM: Message edited by: MarrymeMai ]</small>

I don't remember, but that tiny text doesn't appear on post 1997 games...

Go ahead and check out your Metal Slug 2, Last Blade 2 or Blazing Stars. The playmore games then have "Playmore" under that logo.